Omni Channel

Omni Channel – The Retailer Experience

Feb 10th, 2017 Amit Mangwani

In this world of Millennials and the generation X retailers are expected to provide a 360° consumer experience across multiple online and offline platforms. The retail market is no longer confined to just selling a product anymore. Consumers today expect the retailers to think beyond the established dimensions of the physical and digital space and provide them with a holistic shopping experience. In an effort…

Millennials- featured img.

Millennials take the retail industry by storm – what are we missing?

Nov 7th, 2016 Amit Mangwani

A lot has been written and spoken about the Millennials – about their habits, their likes and dislikes, and how they’ve changed our world forever. But, how much of what has been said about them is actually true? Are they – as we think – a generation that’s forever wired or do they share any similarities with the previous generations too? This blog post is…